by Santiago Solutions Group | Jan 5, 2024 | Case Studies
The Challenge: Non-Profit Organization leaned on SSG’s partnership to conduct a Brand Health Tracker to establish a shared understanding of the brand’s health, focusing on awareness, consumer perception, and membership interest. They aimed to measure annual progress...
by Andres Bramson | Oct 29, 2023 | Case Studies
The Challenge: A prominent health provider tapped on SSG to develop a holistic Hispanic business strategy for Medicare and a related program through a differentiated end-to-end experience to become Hispanics’ preferred healthcare plan across all lines of business....
by Andres Bramson | Oct 29, 2023 | Case Studies
The Challenge: A renowned company in the sweetener industry enlisted SSG to help identify growth strategies for the Hispanic market through a stratified target sub-segmentation strategy. The Insight: Understand differences in sweetener consumption and usage among...
by Andres Bramson | Oct 29, 2023 | Case Studies
The Challenge: A leading company in the food industry partnered with SSG to research and develop a strategy for achieving sustainable and profitable growth across acculturation levels within both the US Hispanic and Non-Hispanic markets. With the goal of doubling in...
