Webinars

Inclusive Marketing Ep 91: Understanding diversity-owned and diversity-targeted media with Carlos Santiago

There’s lots of ways to reach out and find your ideal customer. A common way brands have always used is paid media. And as targeting improves, paid media is often a proven way to reach people from underrepresented and underserved communities. In this episode, Carlos...

Webinar Recap: Cultural Inclusivity in Healthcare & Pharma Advertising

Learn cultural inclusivity best practices from an SSG healthcare and pharma advertising study utilizing the Cultural Inclusion Accelerator’s CIIM & DEIB tools, which measure cultural relevancy and DEIB reflections in ads. The quali/quant study assessed 57 ads...

Webinar: Increasing Equity and Impact Through Targeted & Diverse-Owned Media

Increasing Equity and Impact Through Targeted & Diverse-Owned Media Thursday, May 25, 2023 at 1:00pm EST  For decades, Multicultural & Inclusive segments have been severely under-invested through targeted mediums and content (endemic and non-endemic). The...
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