CIIM Programming Insights – INFOGRAPHIC

Cultural Insight Impact Measure is the industry leading metric that validates the impact and effectiveness of cultural insights in ads and programming. For instance, consumers connect more deeply with content that reflects culture.

CLICK ON THE IMAGE FOR PDF VERSION

Tags:

Comments are closed.

ANA/AIMM Commitment to Systemic Change in Marketing

Join the pledge crop

At ANA and AIMM, we strongly believe that every person — regardless of race, ethnicity, sexual orientation, gender identity, ability, […]

CIIM Ads Insights – INFOGRAPHICS

Slider_ciim

CIIM makes a direct correlation between culture and business performance such as enhance brand perception, increased ad effectiveness, and lift […]

These 6 Ads Are the Most Effective Multicultural Marketing Messages in Recent Years

gillette-culturally-relevant

“Nothing Comes Easy” by Grey New York for Procter & Gamble is among a small group of top-performing multicultural ads. […]

The Cultural Impact of Network Programming

Millenials-Slider

Cracking the diversity code for content is no easy task. Media and content creators constantly ebb and flow while attempting […]