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Labor Force Watch [INFOGRAPHIC]

Labor Market Change (Mar'11 - Feb'14).- The labor force market has grown slightly at 0.5%. The good news is employment is growing and unemployment is decreasing. Hispanics fuel a major portion of White-Collar job gains while in a declining Blue-Collar sector, Hispanics are retaining more jobs. ... Read More

Who’s driving the Growth for Food Stores? [INFOGRAPHIC]

Major shifts: Hispanics & Multicultural non-Hispanic generated six in ten of all new grocery buyers between 2011 to 2013. Health-Natural stores buyers growth rate was led by Most Acculturated Hispanic segment. Hispanics led in Mass/Discount growth rate. On the other hand, Least Acculturated buyers declined sharply for Hispanic Grocery stores and C- stores. Millennials led in the growth rate of Low-Tier and in the decline of Mid-Tier. ... Read More

ANA/AIMM Commitment to Systemic Change in Marketing

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At ANA and AIMM, we strongly believe that every person — regardless of race, ethnicity, sexual orientation, gender identity, ability, […]

CIIM Ads Insights – INFOGRAPHICS

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CIIM makes a direct correlation between culture and business performance such as enhance brand perception, increased ad effectiveness, and lift […]

CIIM Programming Insights – INFOGRAPHIC

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Cultural Insight Impact Measure is the industry leading metric that validates the impact and effectiveness of cultural insights in ads […]

These 6 Ads Are the Most Effective Multicultural Marketing Messages in Recent Years

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“Nothing Comes Easy” by Grey New York for Procter & Gamble is among a small group of top-performing multicultural ads. […]