by Santiago Solutions Group | Jan 16, 2025 | Blog, News
In an era where authenticity defines brand success, we at Santiago Solutions Group (SSG) a continuously work to drive meaningful connections between brands and the LGBTQ+ community. By combining advanced analytics, multicultural insights, and a steadfast commitment to...
by Santiago Solutions Group | Dec 13, 2024 | Blog, News
The blockbuster Wicked has given the classic story a new sense of life, proving that diversity drives cultural impact, growth, and consumer loyalty. The film resonates deeply with modern audiences through innovative marketing and meaningful representation, blending...
by Santiago Solutions Group | Dec 3, 2024 | Blog, News
As the beauty and skincare industry evolves, it increasingly reflects the diverse cultural landscape among consumers. Latina skincare highlights the unique blend of tradition, culture, and modern influence that shapes beauty routines across generations. Latina beauty...
by Santiago Solutions Group | Nov 12, 2024 | Blog, News
The Milestone Issue Honors Changemakers in the LGBTQ+ Community Across Entertainment, Politics, Activism, Sports, and More LOS ANGELES – NOVEMBER 11, 2024 — Carlos Santiago has been selected as one of this year’s honorees on the prestigious 30th annual Out100 list....
by Santiago Solutions Group | Sep 4, 2024 | Blog, POV Insights
The digital landscape is rapidly evolving, bringing new opportunities and challenges for the marketing industry, particularly in the realms of AI development and data privacy. Carlos Santiago, CEO of Santiago Solutions Groups, Inc. and Co-Founder of ANA AIMM, along...
by Santiago Solutions Group | Jul 9, 2024 | Blog, News
Every June, brands globally roll out the rainbow flags and proudly declare their support for the LGBTQ+ community during Pride Month. But as soon as the calendar flips to July, this enthusiasm often evaporates, leaving LGBTQ+ consumers feeling abandoned and exploited....