Premium spirits and wine company, Pernod Ricard USA (PRUSA), the second-leading company in the U.S. by sales value, engaged Santiago Solutions Group to analyze current and project potential Hispanic market share for their brand portfolio.
Premium spirits and wine company, Pernod Ricard USA (PRUSA), the second-leading company in the U.S. by sales value, engaged Santiago Solutions Group to analyze current and project potential Hispanic market share for their brand portfolio.
Premium spirits and wine company, Pernod Ricard USA (PRUSA), the second-leading company in the U.S. by sales value, engaged Santiago Solutions Group to analyze current and project potential Hispanic market share for their brand portfolio.
Premium spirits and wine company, Pernod Ricard USA (PRUSA), the second-leading company in the U.S. by sales value, engaged Santiago Solutions Group to analyze current and project potential Hispanic market share for their brand portfolio.
Fortune 500 construction manufacturer USG-Sheetrock contracted Santiago Solutions Group to develop a 3-Year Hispanic Strategic Marketing Plan.
Fortune 500 construction manufacturer USG-Sheetrock contracted Santiago Solutions Group to develop a 3-Year Hispanic Strategic Marketing Plan.
Fortune 500 construction manufacturer USG-Sheetrock contracted Santiago Solutions Group to develop a 3-Year Hispanic Strategic Marketing Plan.
Fortune 500 construction manufacturer USG-Sheetrock contracted Santiago Solutions Group to develop a 3-Year Hispanic Strategic Marketing Plan.
Santiago Solutions Group utilizes proprietary tools to measure opportunities in your portfolio against consumer trends, needs and preferences. We assess and define an organization’s MultiCultural DNA™ – from an Outside-In and Inside-Out perspective. This rates your business’ ability to align and scale operations, externally and internally – with retail, sales, IT, org design, products and [...]
Santiago Solutions Group conducted Hispanic opportunity sizing evaluation, then re-positioned Money Mart brand to Hispanic market. We developed phased implementation strategy that included store re-design, staff training and time-sensitive radio and OOH campaign.
Santiago Solutions Group revitalized Telscape’s brand promise to the Hispanic market and developed a communications plan to drive awareness, acquisition and retention for local telephony and pre-paid wireless introduction. The two year plan included DRTV, DM, radio and print media, as well as Retail.